Mobile operators already have everything they need to profit from mobile broadband. HSPA networks have more than enough capacity to handle the existing volume of mobile broadband traffic, and also the flexibility to meet even the most aggressive traffic forecast.
The business case for mass-market mobile broadband services delivered over HSPA is sound today and will continue to be strong in the future.
High Speed Packet Access (HSPA) network operators are exceptionally well-placed in the battle to manage an ever-growing demand for mobile broadband services and increased capacity.
But despite scaremongering about traffic growth and falling revenue, HSPA has more than enough capacity to handle the existing traffic volume of mobile broadband and importantly, the flexibility to meet even the most aggressive traffic forecast. It is possible for HSPA operators to not only be future-proof, but also increase profit.
With planned, targeted investment in expansion of transmission and control node capacity, mobile broadband traffic growth is manageable. These costs are marginal and will be more than offset by subscriber revenue growth. Leading operators around the world have demonstrated that increases in subscriber numbers and revenues exceed traffic growth. They have proved that revenue and traffic are not decoupled, and that growth in mobile broadband is profitable.
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