Friday, December 4, 2009

Softbank Mobile subscribers look beyond 3G

Operator ties up with Nokia Siemens Networks� HSPA+ for evolved mobile data services delivery.

Softbank Mobile subscribers are gearing up for the next phase of mobile broadband. The operator will deploy an HSPA+(DC-HSDPA)* solution over its existing network in the 1.5 GHz band. Softbank Mobile has tied up with Nokia Siemens Networks for its cost effective and future proof mobile data services proposition.

�Japan is the world�s most advanced market in terms of data consumption,� states Mr. Junichi Miyakawa, chief technology officer, Softbank Mobile. �We realize that mobile broadband is now a lifestyle preference and are constantly thinking of ways to improve our delivery to subscribers. The Nokia Siemens Networks solution enables the affordable cost competitive prices, allowing us to provide the best value for our subscribers.�

Having already achieved 60 percent reduction in power consumption and 40 percent savings in site rentals with Nokia Siemens Networks� Flexi Base Station, Softbank Mobile will be able to extend the environment and operational efficiency benefits to offer the most economical proposition in the market.

�Our industry-leading Flexi Base Station has clearly made its mark in Softbank Mobile�s current setup,� said Yasushi Ozu, the head of Nokia Siemens Networks� business in Japan. �Backed by the customer trust in our solution, we are looking forward to take an already strong customer relationship to even greater heights.�

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