BASKING RIDGE, NJ, and ATLANTA � Verizon Wireless, the nation�s leading wireless provider, and AirSage, a world leader in using wireless signaling data for value added applications such as traffic information, predictive analytics and location services, have entered into an agreement where non-identifying data from Verizon Wireless� network will be used to help AirSage provide real-time traffic information.
Signaling data from use on Verizon Wireless� network will be made anonymous and integrated into AirSage�s patented Wireless Signal Extraction (WiSE�) Technology platform, helping AirSage solidify its position as a leader in the real-time traffic market with capabilities to enable live traffic monitoring on major interstates, highways and arterials.
The agreement will significantly enhance AirSage�s traffic coverage and accuracy by quadrupling the number of signaling messages; when the data is fully integrated, more than 12 billion signaling messages across more than 200,000 centerline miles of roadway will power applications for government agencies, businesses and consumers.
�Adding signaling data from Verizon Wireless� network is a huge win for anyone interested in avoiding traffic and getting reliable, current and predictive travel times between multiple locations,� says Cy Smith, chief executive officer of AirSage. �Millions of people are already using our traffic and travel insights through applications such as Google Maps, Real Traffic, and our AirSage Real-Time Traffic product so we�re thrilled at the opportunity to expand our coverage and enhance our accuracy with the addition of non-identifying location information from Verizon Wireless.�
AirSage�s patented, real-time traffic data service uses the anonymous location information derived from wireless carrier data. While current applications center on real-time traffic conditions and travel times, AirSage is also building out location-enhanced services for the retail, financial and emergency management industries. All of the new services will incorporate AirSage�s core technology which allows customers to realize distinct and immediate value from the anonymous and aggregate location and movement of people.
About Verizon Wireless
Verizon Wireless operates the nation�s most reliable and largest wireless voice and data network, serving more than 86.6 million customers. Headquartered in Basking Ridge, N.J., with more than 86,000 employees nationwide, Verizon Wireless is a joint venture of Verizon Communications (NYSE: VZ) and Vodafone (NYSE and LSE: VOD). For more information, visit www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.
About AirSage, Inc.
Atlanta-based AirSage is the leading provider of location, movement and real-time traffic information based on cellular signaling data. AirSage�s WiSE� Technology platform and AirSage Real-Time Traffic (AirSage RTT�) application provide unprecedented visibility into how, when and where people travel throughout the day. For more information please visit www.airsage.com.
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