Monday, December 31, 2007

Fans Go Viral At The Rose Parade

What do fans do when opportunity pounds wildly at the door? They open it, of course.

Back in November, the Battlestar Galactica fans had an idea about maybe skywriting in support of the writers' strike. One of the companies they spoke to was Skytypers. The prices were all too cost prohibitive, but Skytypers remembered those fans when a movie promo scheduled for the Rose Parade pulled out at the last minute. Skytypers also went one step further; they reduced the price from the normal fee, about $20,000, down to $6250.

With about an hour to decide, a fan stepped forward and generously offered the use of her credit card, with the caveat that she get paid back, hopefully before the bill came, and the silent auction was born.

Fans4writers will have 5 planes skytyping their message - kept secret until it, uhm, airs - plus teams on the ground handing out flyers. The silent auction runs through January 11th, and any funds raised over the cost of the skytyping will be donated to the Industry Support Fund.

Fans4writers is also still gratefully accepting donations of items to be auctioned; definitely the more the merrier, so anyone out there that has something groovy, please contact Brenda at brenda@fans4writers.com.

In the event that weather interferes with the parade route, Plan B is that the skytyping will take place over the Bowl during the game itself. In the event that Mother Nature gets really cranky, Plan C is that all funds donated will go to the Support Fund, as the awesome folks at Skytypers won't be charging the fans for no service.

Thanks to all the amazing fans who came together to do this -- and continue to support writers and all workers in Hollywood every day.

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